THE EXPORT 6-PACK
Six courses – Six key decisions for export success.
Understand the potential of export … let your understanding start to build a vision of the future for your whole business!
Choose your market… Work out what kind of market would suit your business best. (It’s not always obvious!)
Shape your overseas offer. The fundamentals of your competitive edge … why you might have something overseas markets find of real value
Resourcing your opportunity… get an understanding of the resources you’ll need as you move into international markets